Consumer Products

Protect Consumers and Strengthen Brand Trust

GenuScan helps consumer brands detect counterfeit goods, monitor marketplaces, and gain visibility into product distribution.

The Risk Profile

Consumer Products counterfeiting is a supply chain risk.

Consumer goods face growing exposure to counterfeit products, unauthorized sellers, and fraudulent activity across e-commerce and retail channels.

Key risks include:

Marketplace fraud

Counterfeit consumer goods

Unauthorized distribution

Consumer safety risks

Brand reputation damage

Industry Challenges

Visibility breaks down outside controlled distribution.

Counterfeit products across retail and e-commerce

Unauthorized sellers and marketplace activity

Supply chain and distribution visibility gaps

Difficulty detecting counterfeit goods in secondary markets

Limited product verification beyond authorized channels

Brand and revenue loss from unauthorized distribution

Protect your brand. Protect your revenue. Protect your customers. Everywhere.

Discover how True Pedigree can help you identify counterfeits, stop diversion, and gain complete visibility into your global supply chain, without changing your manufacturing processes.

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