Industries

Built for Brands Across Every Industry.

A single platform that solves industry-specific challenges — from patient safety in pharma to brand prestige in luxury, from supplier diversion in automotive to marketplace fraud in consumer goods.

See All Industries

Vertical Solutions

Choose your industry to see how GenuScan applies.

Pharmaceuticals

Pharmaceutical counterfeiting introduces risks far beyond lost revenue — it directly harms patients and damages brand credibility.

  • Counterfeit medicines in legitimate supply chains
  • Diverted product entering unauthorized markets
  • Expired or mishandled products being resold
  • Brand damage from safety incidents

Automotive

Counterfeit automotive components are not just an IP issue — they present serious safety risks and liability exposure.

  • Counterfeit safety components in the aftermarket
  • Liability exposure from part failures
  • Warranty fraud from counterfeit installations
  • Customer trust erosion

Electronics

Global distribution complexity creates constant exposure to unauthorized sales, gray market diversion, and pricing erosion.

  • Gray market diversion across regions
  • Unauthorized resellers and channel conflict
  • Counterfeit re-entry through return centers
  • IP theft through counterfeit products

Consumer Products

Consumer products are highly exposed to unauthorized sellers and counterfeit risks across e-commerce and retail.

  • Marketplace fraud
  • Counterfeit consumer goods
  • Unauthorized distribution
  • Consumer safety risks

Why It Scales Across Verticals

One platform. Every product. Every market.

Works with Existing Products and Packaging

Deploy without changing your current products, labels, or manufacturing processes.

No Serialization Required

Authenticate products with or without serialized product data.

Compatible with Existing Authentication Tech

Integrates with RFID, NFC, holograms, secure labels, and existing authentication systems.

Same Platform, Industry-Specific Intelligence

Delivers tailored insights for different industries using one flexible platform.

Smartphone-Based, Globally Deployable

Enable real-time verification anywhere using secure mobile technology.

SOC 2 Enterprise Infrastructure

Built on secure, enterprise-grade infrastructure designed for scalability and data protection.

Protect your brand. Protect your revenue. Protect your customers. Everywhere.

Discover how True Pedigree can help you identify counterfeits, stop diversion, and gain complete visibility into your global supply chain, without changing your manufacturing processes.

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